Carl Carter - Media and Analytics Blog by Carl Carter

With nearly 20 Years of experience in Marketing, Tech and Analytics, I thrive on combining data-driven insights with a touch of creativity to help brands forge meaningful connections with their audiences. With a deep understanding of the ever-evolving digital landscape, I specialize in leveraging cutting-edge technologies like AI as well as Marketing Mix Models, and Geo-experiments to drive real growth.

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Marketing Strategy

5 Proven Strategies to Maximize Your Marketing ROI Now

Understanding Key Marketing Metrics Effective evaluation of marketing ROI hinges on a thorough understanding of key marketing metrics. These metrics serve as critical indicators of campaign performance and overall strategy

Carl Carter

1 year ago

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