Connected TV Advertising meets Retail Media Equativ and Titan OS have announced a groundbreaking partnership aimed at transforming Connected TV (CTV) advertising by integrating retail media precision. This collaboration will
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Uber's meteoric rise in the retail media landscape is no secret. From zero to a billion-dollar ad business in just two years, the ride-sharing giant is revolutionizing the way brands
In his book "The Death of Truth" Steven Brill exposes the intricate world of programmatic advertising and its unintended consequences on the spread of misinformation and disinformation. The themes explored